REI is being recognized for its employee-initiated philanthropic efforts focused on "greening" both the business and the communities in which people work. Their history of environmental stewardship - which dates back to 1976 - lies at the core of REI's unique culture.
As a company, REI is deeply committed to protecting and improving open spaces, and employee involvement is what brings to life REI's company description: "Through responsible business practices, we strive to reduce our environmental footprint."
REI employees are highly active in local and national stewardship projects, donating both time and money to hundreds of nonprofit organizations. In 2006 alone, REI gave more than $3 million to employee-nominated outdoor organizations, and service-project volunteering was up 40% over the previous year.
"We are very into getting people active and keeping the community a clean and safe place to get outside." - REI employee |