This activity has been approved for Recertification Credit Hours Awarded: 4.50 Specified Credit Hours: Business recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™, SPHRi™ recertification through HR Certification Institute's® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at

SHRM has pre-approved this conference for 5.5 Professional Development Credits (PDCs) toward SHRM-CPSM or SHRM-SCPSM Certifications.

Great Place to Work(R) is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM.


At Great Place to Work®, we believe that people are the key to elevating your business to greatness. The data proves that investing in your people leads to strengthened recruitment, retention and overall profitability. Attend the 2016 Small & Medium Business Conference to learn from Best Workplaces as they share their challenges and successes, inspiring you to leverage your most powerful asset - your people.

Join us in Austin for a unique and enriching experience as we journey to create a #GPTW4ALL:

Strengthen Culture - Keep Your People "Weird"
  • Learn how to leverage your employees' unique gifts to strengthen company culture
  • Recognize key challenges facing your organization and develop the tools to start, maintain or excel your workplace journey
  • Receive actionable insights to implement in your organization
Collaborate – Build Your Band
  • Partner with like-minded professionals dealing with similar issues that small and medium businesses face
  • Build and expand your community network of people who share the same vision of a #GPTW4ALL
  • Align your people with your business strategy so they can become brand ambassadors of your company
Explore Individuality – Find Your Inner Rock Stars
  • Create opportunities that encourage all your employees to bring their whole selves to work
  • Learn how embracing your peoples’ individuality builds high-trust and drives results
  • Participate in interactive sessions that will help cultivate and fuel your people strategy

Assess. Analyze. Accelerate.

Great Place to Work® Certification is the easiest, most affordable way to quantify your culture, benchmark against the world's most successful companies, and grow your business.

know whats working

Know What's Working

Assess and benchmark your culture against the world's most successful companies. Our data identifies opportunity areas and provides a roadmap for how to improve - all in metrics that are easy to understand.

grow bottom line

Grow Your Bottom Line

Best Workplaces see stock market returns 2x above average. A healthy culture means a financial advantage in a competitive marketplace.

national acclaim

Earn National Recognition

Great Place to Work - Certified™ companies have the chance to brand themselves as top workplaces by ranking on one of our prestigious Best Workplaces Lists, produced annually with Fortune – including the 100 Best Companies to Work For® list.

"The Great Place to Work Trust Model is the best practice bar and what we use to model and measure our culture."

Jennifer Johnston

Head of Global Employer Branding & Recruitment Marketing, Salesforce.

"Maintaining a high-trust culture is super important for our competitive advantage. Knowing where we stand with our employees, how much trust we've built, how well they'll represent the company with the customer, how innovative we'll be with our products. It's really core to how we operate and drive our business."

Jeff Diana

Head of HR, Atlassian.

"We know there is a direct connection between doing this work and our company’s bottom line performance."

Patti Lee

VP of HR, Wyndham Worldwide.

Our Clients Are Culture Leaders

Join thousands of like-minded business leaders that rely on our guidance.

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High-trust culture drives results.

Great Place to Work®’s High Trust Culture Consulting
helps organizations assess, improve and sustain the specific culture
that enables their people to power business success.

It's No Coincidence Our Clients

Call Us the Gold Standard

Data Library Like No Other

Unparalleled benchmarking data and best practices from leading companies around the world.

Industry-Proven Research Methodology

Our Trust Index® Survey is taken by millions of employees annually, and our Great Place to Work® Trust Model ® has guided research on workplace culture for decades.

Decades of Expertise

30 years experience in culture research and consulting.

We Practice What We Preach

We’re business-minded people at a mission-driven company. We know what it takes because we live it.