At Pinnacle Financial Partners, a publicly traded holding company headquartered in Tennessee, all 773 associates own company stock and are eligible for additional cash bonuses. But it’s more than compensation that sets this company apart. Recognition figures heavily at Pinnacle, where associates are recognized by the CEO quarterly, “WOW” stories are shared regularly through email, colleagues can acknowledge each other for being “Service Superstars,” and teams enjoy special celebrations such as IT Appreciation Day. Pinnacle holds semi-annual book clubs, where associates meet to discuss best-selling business titles at the homes of executives, including the CEO.